T: 01273 814963
Adler and Allan
Adler and Allan

Adler & Allan

The project: Branding including all corporate literature and exhibition materials

"Ingenious are great to work with. They've developed an invaluable sales tool system for us and a range of very good brand design pieces"
Group Marketing Manager

The brief

Create a clear branding identity, giving coherence across all the branch services of their company, designed for clarity of information and impact.

Adler and Allan are a specialist flood mitigation company, with wide expertise across the environmental, specialist fuel, mechanical, electrical and fuel forecourt services. Ingenious have worked with them for over 5 years on a wide range of literature and internal communications.

The outcome

Ingenious created a very strong brand identity which has been effectively translated across all services and a wide range of collateral.

Collateral created
  • Company corporate ID
  • Group brand guidelines
  • Logo and sub-brand development
  • Corporate literature
  • Large exhibitions – banners and stands
  • Promotional and informative material
  • Infographics
  • Digital presentations
  • Online sales & marketing portal
  • Site drawings and illustrations
Our approach
  • Liaised closely with the marketing and digital team to create the brand
  • Advised on different processes to ensure production of the highest quality, which was also environmentally conscious
  • Developed an online sales & marketing portal that allowed inhouse changes and auto updates for the national sales team
  • Created a house brand for Powerpoint and Keynote presentations
  • Designed a flexible exhibition system that allows the change of information bespoke to each show
  • Set brand guidelines to help communicate a coherent brand across all departments
  • Developed a suite of logos that highlight core services offered under the Adler and Allan group


Contact us, we would love to know more.


The Cleves Suite,
Meadows Business Centre,
Old Uckfield Road,
Ringmer, Lewes,
East Sussex,
Tel 01273 814963


© 2015 Ingenious Design Ltd