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ACCO Brands

Event branding + Conference and awards presentations + Event communication material + Movies


The client

ACCO Brands has been one of the world’s largest suppliers of business, consumer and academic products for more than a century.

Today, the products of ACCO Brands can be found in more than 100 countries around the world.

The brief

Ingenious have been working with ACCO/Esselte since 2009 to produce branding for events and presentations.

The main project is branding for their annual sales event, to which they invite over 200 of their top salespeople from across the globe to attend a four-day motivational conference, focusing on sales objectives for the forthcoming year.

Each year Ingenious is given the venue usually a European city and possible theme of the conference. We are then asked to come up with an exciting concept that can be followed throughout the event.

Ingenious helped me fully achieve the objectives I wanted from my meeting and my presentation.

Their help in advising me on the latest presentation techniques, developing my presentation, designing my slides and building the whole presentation is invaluable. The movie that they produced to accompany my presentation was also first class.

Senior Vice President Sales EMEA

The results

The main piece of collateral is a presentation for the key note speaker - ACCO’s Senior Vice President Sales EMEA.

This includes a short animated movie and presentation, created in Keynote, QuickTime, PowerPoint and other creative software, to give a dynamic and motivational performance which is then used as a template for the sales team to employ throughout the year.

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