Horsham District Council

Brand guide + Direct mail + Literature + Campaign branding + Animations

 

The client

Horsham District Council provides public services, facilities, support and information for local residents and businesses, helping to make Horsham District a great place to live, work and visit.

The brief

The Waste Collection and Recycling teams work regularly with Ingenious Design to brand their services and create seasonal campaigns and literature about how household and garden waste is collected and what residents and businesses can recycle.

Throughout the year, Ingenious are asked to design and produce bespoke promotional direct mailing items and online interactive animations that promote awareness of new services provided by the council for local businesses. This includes new logos and branding as sub-brands within the district’s main brand guidelines.

Working with Ingenious is always a pleasure. They are always accommodating and helpful and make our design concepts come to life no matter how ‘out there’ they are. No request is ever too much for the Ingenious team and they are very good at offering a stress-free complete package for our marketing projects.

Commercial Manager

The results

Producing such a diverse collection of artwork for Horsham District Council has been exciting and rewarding for the Ingenious team and each campaign has proved a great success. The Waste Collection and Recycling team’s brand has grown over the years and now offers a complete suite of services reflecting a cleaner and more environmentally conscious District Council.